Contents
01
Creative Strategy
02
Top Creatives
03Creative Analytics
a. Length of Top Creatives
b. Dimension of Top Creatives
c. Network-wise Scene Transitions
04Whiteout Survival Ads Trained and Produced by Creative.ai
a. Avatar Ad
b. Data-Driven Ad
c. Gameplay Ad
Creative Strategy
Last 14 Days:1.New Creatives: 246
2.Top Monetization Networks:
3.Top Countries:
🇺🇸 USA: 93%
4.Creative Production by Network:
5.Platform:
6.Gameplay vs UGC vs Text Overlay Ad Production: 
7.Holiday Special:
Creatives: 7
Last 30 Days:1.New Creatives: 606
2.Top Monetization Networks:
3.Top Countries:
🇺🇸 USA: 71%
🇫🇷 France: 1%
🇩🇪 Germany: 2%
🇨🇦 Canada: 1%
🇬🇧 UK: 2%
4.Creative Production by Network:
5.Platform:
6.Gameplay vs UGC vs Text Overlay Ad Production: 
7.Holiday Special:
Creatives: 24
Last 90 Days:1.New Creatives: 1824
2.Top Monetization Networks:
3.Top Countries:
🇺🇸 USA: 35%
🇫🇷 France: 3%
🇬🇧 UK: 6%
🇨🇦 Canada: 2%
🇩🇪 Germany: 4%
4.Creative Production by Network:
5.Platform:
6.Gameplay vs UGC vs Text Overlay Ad Production: 
7.Holiday Special:
Creatives: 54
Deconstructing Creative Strategy
Top CreativesCreative 1
Created:June 16, 2024
Impressions:17,205,167
Impressions by Country: USA (100%)
Monetization Network:
HookStart SceneMid SceneEnd Scene
An empty chair is gradually covered by the snow as the sun sets, creating a sense of stillness and the passage of time
Length :4 Sec 
Objects detected:ChairSnowBenchTreeWinter
Primary colors:DarkslategreyTanBlackDarkkhakiGrey
Creative 2
Created:January 28, 2024
Impressions:13,399,898
Impressions by Country: UK (7%), Germany (6%), USA (3%)
Other Countries: India (21%), Japan (15%),
Monetization Network:
HookStart SceneMid SceneEnd Scene
A man is flung into a snowy area, with a polar bear aggressively running towards him, indicating a likely attack. The setting features a campfire and a wintry landscape, emphasizing the game's survival elements. Length :3 Sec Objects detected:FireTreeSnowPolar BearMan
Primary colors:CrimsonDarkslateblueMidnightblueFirebrick
Creative 3
Created:May 03, 2024
Impressions:1,063,823
Impressions by Country: UK (7%), Germany (6%), USA (3%)
Other Countries: India (21%), Japan (15%),
Monetization Network:
HookStart SceneMid SceneEnd Scene
A Whiteout Survival character is seen drilling through ice in response to a cry for help, with a temperature meter indicating extreme coldness. The urgency to rescue adds an engaging hook to the scene. Length :3 Sec Objects detected:IceManNumbersOutdoors
Primary colors:WhiteLavenderDarkslategreyDimgrey
Logo and CTA Placement
After Analyzing 1000+ Creatives:
1. Dynamic Logo Presence:
- 95% of creatives vary logo placements across all corners, changing positions between scenes.
2. End Card Placement:
- 60% of creatives place the Whiteout Survival logo at the top-middle on the end card, while 40% position it in the center.
- In the end card, 90% of creatives use a "PLAY FREE NOW" CTA in the middle, while 10% place the same CTA at the bottom middle
Creative Analytics
Length of Top Creatives
Dimension of Top Creatives
Scene Transitions
Whiteout Survival Ads Trained and Produced by
by Creative.ai
Creative.ai Video Ad Suggestions
Avatar Ad
Trained and Produced by Creative.ai
Data-Driven Ad
Trained and Produced by Creative.ai
Gameplay Ad
Trained and Produced by Creative.ai
Platforms Supported
Platforms Coming Soon
© Copyright 2024 BLKBOX
