Contents
01
Creative Strategy
02
Top Creatives
03Creative Analytics
a. Length of Top Creatives
b. Dimension of Top Creatives
c. Network-wise Scene Transitions
04Township Ads Trained and Produced by Creative.ai
a. Avatar Ad
b. Data-Driven Ad
c. Gameplay Ad
Creative Strategy
Last 14 Days:1.New Creatives: 46
2.Top Monetization Networks:
3.Top Countries:
🇺🇸 USA: 12%
🇩🇪 Geremany: 6%
🇫🇷 France: 8%
🇨🇦 Canada: 2%
4.Creative Production by Network:
5.Platform:
6.Gameplay vs UGC vs Text Overlay Ad Production: 
7.Holiday Special:
Creatives: 0
Last 30 Days:1.New Creatives: 77
2.Top Monetization Networks:
3.Top Countries:
🇺🇸 USA: 28%
🇦🇺 Australia: 2%
🇨🇦 Canada: 22%
🇫🇷 France: 1%
🇬🇧 UK: 10%
4.Creative Production by Network:
5.Platform:
6.Gameplay vs UGC vs Text Overlay Ad Production: 
7.Holiday Special:
Creatives: 2
Last 90 Days:1.New Creatives: 449
2.Top Monetization Networks:
3.Top Countries:
🇺🇸 USA: 18%
🇩🇪 Germany: 5%
🇨🇦 Canada: 9%
🇫🇷 France: 5%
🇬🇧 UK: 7%
🇦🇺 Australia: 4%
4.Creative Production by Network:
5.Platform:
6.Gameplay vs UGC vs Text Overlay Ad Production: 
7.Holiday Special:
Creatives: 8
Deconstructing Creative Strategy
Top CreativesCreative 1
Created:Apr 16, 2024
Impressions:2,696,927
Impressions by Country: USA (17%), France (9%), Canada (3%)
Monetization Network:
HookStart SceneMid SceneEnd Scene
A massive flood of corn is shown breaking a road bridge, causing multiple red trucks that were navigating the route to collapse and block the path in a lush, colorful landscape.
Length :2 Sec 
Objects detected:TruckCornWaterTree
Primary colors:SeagreenForestgreenDarkgreyBlackLightslategrey
Creative 2
Created:May 08, 2024
Impressions:1,481,443
Impressions by Country: Canada (25%), UK (22%), USA (20%), Australia (3%)
Monetization Network:
HookStart SceneMid SceneEnd Scene
A playful setup is featured where a character stands near an egg packaging machine, collecting a tall stack of eggs. The scene is set in a farm environment with chickens in the background, and promotes a "Game with No Ads!" to attract players. Length :3 Sec Objects detected:EggWomenHenTextGame
Primary colors:SandybrownYellowgreenDarkslategreyDarkolivegreenOlivedrab
Creative 3
Created:Dec 07, 2023
Impressions:1,253,799
Impressions by Country: USA (16%), France (7%), Germany (5%), Canada (4%)
Monetization Network:
HookStart SceneMid SceneEnd Scene
A man draws a path connecting the truck to the road on the other side, illustrating the gameplay. Length :1 Sec Objects detected:ArmMaleWhite BoardDrawing
Primary colors:SeashellLinenWhitesmokeFloralwhiteBlack
Logo and CTA Placement
After Analyzing 1000+ Creatives:
1. Dynamic Logo and CTA Presence:
- 99% of creatives maintain the logo on the top left.
- 1% of creatives maintain the logo on the top right.
2. End Card Placement:
- In the end card, 100% of creatives opt for placing the Township logo in the top middle.
- In the end card, 30% employ a "Try It Yourself" CTA at the bottom middle.
- The "Play Now" CTA appears in 60% of creatives, consistently positioned at the bottom middle.
- The “Try Again” CTA is present in 10% of creatives, ensuring a consistent presence at the interface's bottom middle.
Creative Analytics
Length of Top Creatives
Dimension of Top Creatives
Scene Transitions
Township Ads Trained and Produced by
by Creative.ai
Creative.ai Video Ad Suggestions
Avatar Ad
Trained and Produced by Creative.ai
Data-Driven Ad
Trained and Produced by Creative.ai
Gameplay Ad
Trained and Produced by Creative.ai
Platforms Supported
Platforms Coming Soon
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